[ JULIE CHISHOLM ] Marketing and interactive project manager skilled in organizing and managing technology projects and multimedia experiences. 778.991.5995 | juleschisholm@gmail.com | www.juliechisholm.com **************************************************************************************************************************** [ EDUCATION ] New Media Design & Web Development Senior Management Certificate British Columbia Institute of Technology Vancouver BC | April, 2007 – April, 2008 About > Intensive one-year program covering website design, development and multimedia production. Courses > Information Design, Human Factors for Interface Design, Applied Interface Design, HTML & CSS, PHP, Flash, Audio & Video Production, Photoshop, Illustrator, Dreamweaver, Web writing Bachelor of Public Relations (BPR) Honours Distinction, Cooperative Education Distinction Mount Saint Vincent University Halifax NS | 1997 – 2001 About > Four-year degree combined with a one-year equivalent cooperative education program. Only BPR program offered in Canada. Courses > Marketing, Advertising, Corporate Communications, Persuasive Writing, News Writing, Mass Communications, Web Communications, Public Speaking, Research, Peace & Conflict Studies Additional Courses > PMP Certification, Self study, 2008 > Intro to Internet Publishing, HTML & CSS, George Brown College, Toronto ON, 2004 > Introductory Financial Accounting, Ryerson University, Toronto ON, 2003 > French Immersion (Débutant I et II), Université Sainte-Anne, Pointe de l-Église NS, 1997 & 1998 **************************************************************************************************************************** [ EXPERIENCE ] Program Manager (promoted August 2006) / Marketing Project Manager (promoted July 2005) Digital Cement Toronto ON | 2005 – 2007 About > Interactive agency specializing in customer relationship management and experience design. Role > Program Manager: Functional manager and skills leader responsible for a team of 10 project managers and coordinators servicing client programs worth $4.5M. Marketing Project Manager: Senior project lead managing matrix teams of 10+ to design and launch web and email programs worth $1-2M. Clients > FedEx US, Dell Canada Work Highlights: >> Responsible for hiring, training, development plans, performance evaluations for 10 staff. >> Monitored time and budget reports to manage project resource requirements. >> Led development of a fully dynamic email program targeting 2 million customers using multiple database sources. Facilitated data requirements discovery, business rules, logic flows, and all project documentation. >> Led execution of FedEx First and Goal, an NFL football-themed promotion. Administered a $1.7M budget and managed a team of three project managers, 15 internal resources and six external vendors to create a multi-channel contest experience featuring five websites, three contests, 10 direct mail pieces, 40 email deployments, and a call center support function. Account Executive Pipeline Communications Toronto ON | 2003 – 2005 About > Event management and communications agency specializing in customized corporate events. Role > Managed all aspects of events – logistics, audiovisual and graphic design, communications, venue contracts, and on-site management. Specialized in managing development of participant databases and websites for event registration. Clients > Canadian Tire, Oxford Properties, Heart and Stroke Foundation of Ontario Work Highlights: >> Managed the creation, content maintenance, and features development of canadiantireevents.ca, an event registration portal for Canadian Tire’s internal events, by translating client needs into cost-effective solutions implemented by programming and graphic design staff. >> Consulted on the redesign of Canadian Tire’s corporate website by benchmarking industry best practices and presenting recommendations for online content, design, navigation, functionality and user experience. >> Managed the Heart & Stroke Clinical Update, a 500-person conference, included overseeing all aspects of registration, venue, trade show, supplier and presenter logistics to ensure client timeline and budget expectations were exceeded. Additional Experience > Blackberry interface design (contract), Vancouver BC, 2008 > Website manager, ziggystshirts.com, 2007–Current > Freelance Communications (contract), Electronic Data Systems (EDS) Inc., Toronto ON, 2001–2006 > Communications Coordinator (contract), Temple Scott Associates, Toronto ON, 2002 > Communications Coordinator (co-op), Electronic Data Systems (EDS) Inc., Sydney NS, 2001 > Communications Coordinator (co-op), The CCL Group (now Colour), Halifax NS, 2000 > Media Relations Assistant (co-op), Department of Indian Affairs, Ottawa ON, 1999 **************************************************************************************************************************** [ CONCEPTS ] Project & risk management Budget & timeline management Needs analysis & project scoping Wireframing, site mapping Metadata, taxonomy organization Web standards & accessibility Search engine optimization Usability & functionality testing Information design Email marketing Email and website analytics [ TECHNOLOGY ] MS Visio / Omnigraffle MS Project, Basecamp Adobe Creative Suite CS3 (Photoshop, Illustrator, Flash, Dreamweaver) XHTML & CSS, BBEdit/Textmate Final Cut Pro Suite, After Effects Pro Tools LE DARTmail / DREAMmail email campaign deployment program Microsoft Office MS Access / PHP MyAdmin [ ACTIVITIES ] Attended Vancouver International Digital Festival, 2008 Volunteered for AdaptivePath UXIntensive Conference, 2007 Information Architecture Institute (IAI) member Candidate to write Project Management Professional (PMP) designation exam, 2008 **************************************************************************************************************************** [ JULIE CHISHOLM ] project management | new media design | marketing & communications Halifax, NS | 778-991-5995 | juleschisholm@gmail.com